
Certificate of Completion
awarded to
Shen Guozhan
for attending and completing
Digital Marketing Workshop
20 - 21 August 2020
_____________________________
Andrew K. Rose
_____________________________
Jai Arya
Dean and Distinguished Professor
NUS Business School
Head, Executive Education
NUS Business School



Shen Guozhan
Become effective in preparing, developing and executing digital marketing strategies.
The internet has transformed the way brands engage with consumers. To succeed in the new media environment, you have to be able to appreciate and adapt to the new rules and perspectives.
The course aims to provide you with:
A clear understanding of the building blocks that constitute digital marketing
The tools, techniques and knowledge to develop cohesive market strategies
Issued on
August 21, 2020
Expires on
Does not expire